digital marketing training for teams

Top 3 Benefits of Digital Marketing Training Your Employees Now

Digital marketing spending grew by nearly 45 percent last year. This means that business owners and entrepreneurs are seeing how valuable a comprehensive digital marketing strategy can be. While hiring professionals to help during the digital marketing campaign development and implementation process is important, you can also provide your team with digital marketing training so they can manage the campaigns once they are setup. As you learn how to market the products or services your busines ...

Digital Content Marketing Strategy

The Ultimate Guide To Creating Content Strategy For The Web

Businesses that put effort into a digital content strategy see 7.8 times more growth in unique site traffic each year than those who don’t. Being a leader when it comes to content planning and strategy requires more than simply writing great blogs and uploading photos to social media. How do you become a content leader in a way that allows your company to grow while crafting a loyal audience? Here’s everything you need to know. What is a Digital Content Strategy? When it comes to di ...

social media icons on phone

3 Amazing Benefits Of Social Media Marketing Every Business Needs To Know

Nearly 75 percent of the United States population uses social media on a daily basis. For most people, using social media is something they do to stay connected to the world around them. When utilized correctly, social media marketing can help a business owner increase the number of quality sales leads they generate. This is just one of the many benefits of social media marketing. Using outdated marketing methods is not only expensive, but it can also lead to a business losing its competitiv ...

digital marketing funnels

How to Build Digital Marketing Funnels That Will Triple Your Profit

Sharing stories, creating value, and creating a community is truly what digital marketing is all about. In today's day and age, it isn't enough to simply be on one platform. Will you get results with 1-2 marketing channels? Sure. More importantly, having comprehensive digital marketing funnels in place will help tie your efforts together, and drive results. If you want to triple your profits (or more), it is time to take your marketing strategy and digital marketing funnel to a new leve ...

marketer buying paid social ads

Paid Social vs. Paid Search: What Matters for Your Business Now

Using online advertising is now a staple in the realm of digital marketing, and it is increasingly gaining popularity and acceptance thanks to the vast availability of social media sites and search engines. It’s these platforms that have made it necessary for businesses to create a powerful online presence to remain relevant. There are several techniques businesses use for promoting their messages online. Two of these are paid social and paid search advertising. These methods make it easy fo ...